An article about Hispanic media relations written by Elena del Valle, president, LNA was published in the July/August issue of The Publicity Hound newsletter.
“What to do when Hispanic media call” outlines the reasons to consider responding to a Hispanic media inquiry and the steps to take to maximize the chances of a positive outcome.
The Publicity Hound is a national subscription newsletter published by Joan Stewart in Port Washington, Wisconsin. It provides readers information on how to use free publicity to establish their credibility, enhance their reputation, position themselves as experts, sell more products and services, promote a favorite cause or issue, and position their company as an employer of choice.